The European HoReCa sector is preparing for the relaxation of the restrictive measures concerning the Coronavirus crisis. Meanwhile, take-away menu offers and delivery revealed themselves as good alternatives to traditional gastronomy service.

We have compiled some ideas to help you design a take-away menu as a successful alternative in this new context. With Menutech, this is possible with just a few clicks.

Delivery and Take-away: the alternatives for HoReCa business

The European Hotel, Restaurant and Catering sector is getting ready for the progressive decrease in the restrictive COVID-19 measures.

While waiting for these measures to be relaxed, delivery and take-away food are feasible and safe options to maintain the restaurant activity.

Actually, both home delivery and customer order pick-ups in the restaurant premises have been regarded as legally permitted ways of providing gastronomy services in several European countries.

Tips to change your À la carte offer into a Take-away menu

Tip #1: Selecting popular and easy-to-transport menu options

Pay close attention to your food offer, study its composition and adapt it to the new delivery system. Think of this time as a great opportunity to review your seasonal à la carte and take the chance to turn in into an appetising and delivery-friendly offer.

This menu does not need to be a literal or complete transposition of your usual offer. You could instead gather a selection of your most popular dishes, especially those that will be able to maintain their texture and shape after the delivery time.

Tip #2: Package menu options around experiences rather than traditional Starter-Main-Desert options

One way to guarantee that your take-away offer is compatible with your inventory management and your profit margins is to configure fixed menus. Prepare, for instance, several alternatives for each meal of the day (breakfast, brunch, lunch, dinner) or for different diner amounts (for 1, for 2, or for families). 

Tip #3: Provide as much information as possible

Make sure to include:

  • Allergen and origin declarations to your menu as well as preparation methods. 
  • You can also attach images to your menu dishes if it helps your customer make his or her decision.

Furthermore, you can use the menu to give indications about the new take-away service:

  • Provide your business contact details, such as your phone number and email address, and inform your customers about the estimated delivery time for each menu option.
  • If you are not opened all day, make sure to inform your guests when they can come to the restaurant to take orders or pick-up meals.

By adding abundant details on your menus, they will enable you to directly interact with your clientele and push the take-away experience even further. You could, for example:

  • Provide instructions to finish the dish at home and encourage your customers to share the final result through their social media profiles with a dedicated hashtag.
  • Add a special mention and thanks to your local food and beverage suppliers.

Tip #4: Keep your take-away menu up to date online

Lastly, but most importantly, do not forget to share your menu online: with Menutech, we offer you the possibility to share the latest version of any menu with unique sharing links. This means your menu will automatically update itself, without having to re-upload PDF or image files. We also offer integration solutions for your daily or weekly menus to automatically update themselves on your website or social media pages.

5 Examples of À la carte menus converted into Takeaway menus during the Coronavirus crisis

Start your 10 days free trial today and write your Take-away menu on Menutech using one of your customisable templates:

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This is a Coronavirus blog post series

We are keeping our community up to date with the latest news affecting the HoReCa sector during the Coronavirus pandemic. As the situation is evolving on a day to day basis, we are updating our blog posts as fast as possible. If you have ideas or feedback, please tweet our team at @menu_tech.

We are Menutech, the All-In-One menu making platform

Menutech is the easiest way for food & beverage managers to prepare their menus. Simply type in the dishes and beverages you'd like to serve your guests and voilà! Your menu is automatically designed, translated and ready to be printed. Click here to enjoy a 10 days free trial and prepare your first menu for your restaurant, hotel, nursing home or hospital.